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It was established in 1890 by Victor Carroll Squier in. Fender began negotiations with several Japanese musical instrument distributors and reached an agreement with Yamano Gakki and to establish Fender Japan. Fender Squier Strat Serial Number Guide Fender Squier Strat Serial Number Guide. Fender was also losing sales in Japan to Japanese guitar brands such as, and and the establishment of would benefit Fender sales in Japan, as well as overseas. In the early 1980s, Japanese labour and production costs were much lower than in America and to compete with the Japanese made guitars, Fender moved the lower priced Fender guitar production from America to Japan. The higher priced Fender guitars were made in the United States and could not compete with the lower prices of Japanese made Fender copies. Can you give me som spes about the guitar Type of mics, ect. In the late 1970s and early 1980s Fender was facing competition from lower priced Japanese made guitars. just got a Squier Strat 20th Anniversary. Until the introduction of the Fender Squier series, Fender had never produced lower priced guitars based on its main and models and had always used different model designs for its lower priced guitars. Miscellaneous Chinese serials: CD, CT, CJ, NC: C China, the first number following the serial number prefix is the year. Some Chinese made Gretsch guitars also have a CY serial number. Squier Guitars (1982-present) Before the Fender Squier line of guitars was introduced in 1982, Fender was making lower priced guitars such as the at its plant. CY serials are usually used on Crafted in China Squiers.